Sudhir Ahluwalia
Talent Spotting

Talent Spotting

Football is one of the biggest and most popular sport in the world. Statistica has projected the total European Football market revenues to reach Euros 25 billion in 2016-17. In 2014-15 the total revenue from the sport was put at Euro 22.1 billion. Statistica figures...
Micro Influencer Marketing

Micro Influencer Marketing

Feature photo: https://allwebnmobile.com/social-media-networking/ Facebook leads with 1.79 billion monthly active users, Tencent owned Chinese platform Wechat has over 700 million monthly active users (MAU). Other popular social media sites include Instagram (500...
Competing To Provide Clean Drinking Water

Competing To Provide Clean Drinking Water

One would normally expect that in a tech summit there would be technology companies attending. But in the list of Web Summit Lisbon 2016 attendees, I found Rorus Inc a US based company providing clean water solutions. They will stand out from the rest because they are...
Augmented Reality In Brand Development

Augmented Reality In Brand Development

Augmented reality (AR) solutions are disrupting advertisement, marketing and brand development. AR enhances the visual experience. It integrates graphics, images, videos and sound onto a 3D image of a product. It converts two dimensional images into a three D model....
IOT Solutions For Automobiles

IOT Solutions For Automobiles

Europe and the US both have mandated that by 2020 all automobiles should be equipped with autonomous emergency braking and forward collision warning systems. In India too as the market for cars heats up further, the awareness is growing that for safety it is necessary...