The vegan market is showing steady growth. In 2020, this was estimated to be $15.4 billion and is likely to reach $26.1 billion in 2026. We believe that the world is mostly meat-eating. This belief is quite strong for those in Europe and North America.
But the facts state otherwise. The world is mostly a consumer of a plant-based diet. Let me give you some facts. Out of the global population of around 6 billion, only 2 billion people live primarily on a meat-based diet. The rest- 4 billion are consumers of plant-based food.
People now understand that eating less meat and turning vegetarian will help slow the pace of climate change. Not just that, turning vegan is beneficial for our health. There exists a connection between plant-based food and improved health.
The vegan diet is wholly plant-based. A plant-based diet has features that are different from those coming from animal sources. Individuals with a high level of lipids who turn vegetarian will see a reduction in low-density lipoprotein cholesterol (LDL-C), total cholesterol, and blood pressure. A low-carbohydrate plant-based food lowers lipids in the blood reducing heart disease risk.
Subjects who follow a plant-based diet (especially legumes) also have high genistein levels in their urine. Genistein is also said to help prevent chronic degenerative diseases like cancer tumors. Saxe and a team of scientists in 2006 noted that in some cases, a shift to a plant-based diet in combination with stress reduction was shown to reduce recurrent prostate cancer.
The food industry is quick to catch on to this mood. Plant-based food products are now entering the market. These new products have been developed to taste, feel, and smell like meat. According to Mintel, today, the meat substitutes market is led by tofu and tofu ingredients-based products, tempeh, textured vegetable protein, soy, wheat, and mycoprotein. The tofu and tofu ingredients segment formed the largest share of the meat substitutes market in 2017.
The meat substitutes market, estimated at $4.68 billion in 2018, is expected to reach $6.43 billion by 2023 — growing at a Compound Annual Growth Rate (CAGR) of 6.8%. This market also has low-fat, fortified snacks along with meat-substitute products. Now companies like Quorn (UK), Meatless (Netherlands), ADM (US), Du Pont (US), and several others specific to individual countries and regions are focusing on such foods.
Culture, the people around us, and habits determine what we eat. Moving away from one form of diet is often difficult. You could look at the following facts.
Change of diet is a change issue. Making a gradual shift helps.
Nutrition Facts; a guide to good health