by Sudhirahluwalia, Inc | Sep 19, 2022 | Business and technology
Franchising a business is one of an organization’s many business models in its toolkit. The larger and more important question is expanding a company to another country. Let me share a high-level process that corporations normally follow before expanding into...
by Sudhirahluwalia, Inc | Sep 13, 2022 | Business and technology
Business advisory services include business plans, strategy, marketing strategy, business model, marketing plan, and digital marketing. Some of the terms are often interchangeably used by clients. In most cases, entrepreneurs seek business advisory services to help...
by Sudhirahluwalia, Inc | Sep 12, 2022 | Business and technology
A business plan is a subset of strategy. Without a strategy, a business plan will be a ship without a rudder. As an entrepreneur, you have a vision for your business. The vision is reached by defining long-term and short-term goals. You start thinking of how you...
by Sudhirahluwalia, Inc | Sep 7, 2022 | Business and technology
Digital vs. traditional marketing – can marketing help a company achieve business growth? Digital marketing tools enable the marketing message to be delivered to a specific customer segment. Traditional marketing is more broad-based and less focused when...
by Sudhirahluwalia, Inc | Sep 6, 2022 | Business and technology
My clients and readers often ask how I can grow my business and put my company on a sustained business growth path. Let me share some of my experiences with clients. I have supported this model with principles of management theory and examples available in the public...
by Sudhirahluwalia, Inc | Sep 5, 2022 | Business and technology
The brand is built brick by brick. It takes time to make a brand. It is your customer’s perception of the product and services offered by your enterprise. It is the reputation of the company in the market. Do your customers perceive you as an honest company?...