by Sudhirahluwalia, Inc | Oct 21, 2022 | Business and technology
A declining market sees the available market shrink. Initially, competition rises, and a decline in margins ensues. Overall margin decline is observed. Companies with a higher operational efficiency level can ride through this downturn phase. Soon you find competitors...
by Sudhirahluwalia, Inc | Sep 27, 2022 | Business and technology
Elon Musk has become a brand in himself. He dared to enter segments of that market where others feared to tread. He had the foresight, resilience, and determination to succeed in his ventures. He was not afraid of failure and was not deterred by them. It took several...
by Sudhirahluwalia, Inc | Sep 23, 2022 | Business and technology
With the innovation in digital marketing, there are plenty of organic marketing options available to startups and others to market themselves. Begin by defining your business strategy and choosing an appropriate business model. These are foundational requirements for...
by Sudhirahluwalia, Inc | Sep 6, 2022 | Business and technology
How to design my company for sustained business growth was a question posed by one of my readers. Let me share a brief business growth model I use to help my clients. Look at the target customer profile when designing a business portfolio. A comprehensive profile of...
by Sudhirahluwalia, Inc | Sep 5, 2022 | Business and technology
The brand is built brick by brick. It takes time to make a brand. It is your customer’s perception of the product and services offered by your enterprise. It is the reputation of the company in the market. Do your customers perceive you as an honest company?...