by Sudhirahluwalia, Inc | Sep 7, 2022 | Business and technology
Digital vs. traditional marketing – can marketing help a company achieve business growth? Digital marketing tools enable the marketing message to be delivered to a specific customer segment. Traditional marketing is more broad-based and less focused when...
by Sudhirahluwalia, Inc | Sep 6, 2022 | Business and technology
My clients and readers often ask how I can grow my business and put my company on a sustained business growth path. Let me share some of my experiences with clients. I have supported this model with principles of management theory and examples available in the public...
by Sudhirahluwalia, Inc | Sep 5, 2022 | Business and technology
The brand is built brick by brick. It takes time to make a brand. It is your customer’s perception of the product and services offered by your enterprise. It is the reputation of the company in the market. Do your customers perceive you as an honest company?...
by Sudhirahluwalia, Inc | Sep 2, 2022 | Business and technology
Most public services provided by governments are public sector monopolies. A majority of these services do not generate revenues. The private sector will not offer these services. Where they do, they are either part of a brand-building exercise or are financed by...
by Sudhirahluwalia, Inc | Aug 31, 2022 | Business and technology
Having worked in a Fortune 500 company for a decade and having large corporations as clients, I have observed how successful large corporations succeed in growing at high double-digit growth rates. It is a combination of things they do that gives these outcomes. A...
by Sudhirahluwalia, Inc | Aug 30, 2022 | Business and technology
Sustainable development inherently will be accompanied by economic growth. Let us try and define sustainable development. According to the UK’s Sustainable development commission, “Sustainable development is a development that meets the needs of the...