Marketing is all about communicating with your customers. Holistic digital marketing is the means to brand development and achieving strategic business goals. As the world becomes more and more digital, digital tools are becoming a mode of choice for communication in...
Greenwashing has a direct impact on achieving global climate change goals. The Corporate Climate Responsibility Monitor 2022 evaluated the transparency and integrity of 25 multinational companies’ climate pledges. The evaluation focused on four main areas of...