by Sudhirahluwalia, Inc | Dec 18, 2012 | Business and technology
Building cross-border strategic alliances between companies can be a complex and challenging process, but it can also be a powerful way to drive growth, innovation, and competitiveness. Here are some steps that can help facilitate the process: Clearly define the goals...
by Sudhirahluwalia, Inc | Dec 12, 2012 | Business and technology
Business expansion Market entry is a strategy to expand a business. Companies expand their business footprint by entering into new foreign markets. They could also add to growth by expanding into a hitherto region or segment in which they were not operating. Business...
by Sudhirahluwalia, Inc | Oct 22, 2009 | Business and technology
A new world order has now begun emerging. Many political economists believed twenty years ago that strengthening the China-US business-to-business relationship would drive future business alignment. The rationale behind this thinking is that the export-driven Chinese...
by Sudhirahluwalia, Inc | Sep 25, 2009 | Business and technology
Market entry strategies of European businesses follow the classic approach of testing, establishing, and expanding. I had been trying to wrestle with the problem of reaching out to non-English-speaking European companies in early 2000. Many European countries have...
