Here are some tips on customer acquisition cost-effectively. Customers come to a business when they find that you are providing them with a product or service that fits their requirements. A company understands this simple fact, studies the customer requirement, and...
Greenwashing has a direct impact on achieving global climate change goals. The Corporate Climate Responsibility Monitor 2022 evaluated the transparency and integrity of 25 multinational companies’ climate pledges. The evaluation focused on four main areas of...
A declining market sees the available market shrink. Initially, competition rises, and a decline in margins ensues. Overall margin decline is observed. Companies with a higher operational efficiency level can ride through this downturn phase. Soon you find competitors...
Organic digital marketing takes time to show results. The results, though, last longer and are more sustainable. Paid marketing yields immediate results. It helps take the ads rapidly in front of potential customers. We get the best results, and customer profiling is...
Elon Musk has become a brand in himself. He dared to enter segments of that market where others feared to tread. He had the foresight, resilience, and determination to succeed in his ventures. He was not afraid of failure and was not deterred by them. It took several...
