Having worked in a Fortune 500 company for a decade and having large corporations as clients, I have observed how successful large corporations succeed in growing at high double-digit growth rates. It is a combination of things they do that gives these outcomes. A...
Before you begin introducing a new product line and abandoning an existing one, it is best to undertake a market demand analysis for the product line that you wish to introduce. Look at the performance and products of competitors. Consider customer preferences, and...
In the Freemium business model, users only pay if they need advanced (premium) features if they require these to improve revenue growth and transform their ventures. The term Freemium is a combination of the words ‘Free’ and ‘Premium.’ Most users begin a relationship...
Integrating a company with an acquiring company is a delicate and critical activity. Many deals fail to yield projected returns because of the failure to integrate the acquired company’s business processes, technologies, human resource systems, policies, and...
Recently one of my readers asked me this fascinating question on lifelong product producers’ business growth model- “How do companies that make a product for a lifetime stay in business?” Let me try and explain some basic business concepts that will...
