by Sudhirahluwalia, Inc | Jul 12, 2022 | Business and technology
How can a business be made recession-proof? Recessions occur regularly. Despite that, many companies survive, and several die too. The post-pandemic world of today is facing the specter of recession in many parts of the world. The Central Banks of Europe and North...
by Sudhirahluwalia, Inc | Jul 11, 2022 | Business and technology
Any enterprise’s success depends on its ability to maintain a competitive advantage over its peers. Growth is the essential ingredient to maintaining a competitive advantage. Competitors tend to copy the practices of successful businesses. They will hire experts...
by Sudhirahluwalia, Inc | Jul 7, 2022 | Business and technology
McDonald’s success is because its customers love its products. That is true for any successful company. What are the reasons for the success of the company despite bad press? If you enter any McDonald’s outlet anywhere in the world, the food will taste the same, the...
by Sudhirahluwalia, Inc | Jul 1, 2022 | Business and technology
Young people are not a monolith with a uniform set of preferences, likes, and dislikes. The only thing similar to this market segment is that they are more comfortable with digital tools. Marketing is not just about the use of tools. A customer’s comfort with...
by Sudhirahluwalia, Inc | Jun 24, 2022 | Business and technology
Typically the following are the market expansion strategies that a business could deploy: Market penetration – Expand in the existing market where you are operating Market expansion – Enter new markets to increase business Product expansion – Bring...