Strategy evaluation is critical to a company’s business growth and survival. We live in a dynamic, constantly changing environment. Both external and internal changes impact it. Change is taking place internationally and at home. Customer preferences, needs, and...
A successful business is built not by marketing but by creating a customer-centric business strategy. Any company, young, not so young, or old, can be made to stand out in a competitive marketplace. The main impediment to that happening is the unwillingness of...
Gaming business growth campaigns should begin by looking closely at the customer. Study your customer and seek answers to the following questions: What are the demographics of my customers- age, region, profession, and gender? You can find most of this information on...
Apple’s business success is attributed to its founder Steve Jobs’s design-focused, customer-centric approach. He provided leadership and enthused his team to create innovative, unique products and offerings. When internet access moved from desktop to...
Long-term growth for large Indian IT companies should not be in doubt. The demand for IT services continues to be strong. Consistent double-digit growth over the past decades is a testament to the rising demand. Automation is now integral to nearly all processes. The...
